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> Copywriter, Content & Webredactie > Online redacteur, Content & Webredactie > Content creator
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Remote role / office 1 day a week – Fulltime, 38 hours
Are you a specialist in creating written content for online and offline channels? And do you like to be creative with texts where you know how to hook and captivate readers?
This is your responsibility
As a Copywriter in retail you are responsible for writing texts in Italian for our website, app, email, digital marketing advertisements, and offline media such as folders and newsletters. When writing texts you know how to connect with customers via accessible and catchy texts. As a go-to person for writing texts within Marketing, you play a crucial role in reaching customers. By using the right words and topics you can generate traffic.
In addition to writing texts, you are responsible for the content management and email systems. The content you have created is geared to usability on all devices. With (basic) knowledge of HTML, SEO and SEA, you know how to get the right texts in the right place and you know how to use promotion and email tagging for analyzes. You often work together with Online Merchandisers, SEO Specialists and Online Marketers.
Meet your team
Our Digital department is responsible for all digital customer communication. The Digital Marketing & Merchandising team develops all paid advertising, videos, social media, newsletters and merchandising on our corporate website. The Content team is responsible for producing all the images and texts in our marketing communications, and the Customer Experience & Insights team takes care of web development, analytics, SEO and CRO. Finally, Digital IT is responsible for the backend, architecture and online platforms.
Do you take the unique opportunity to design and shape the digital playing field of the future, within a fast-growing, ambitious and international retail environment?
Is this you?
- You get energy from writing nice, attractive an captivating texts. You like to work hard and learn quickly.
- Experience in a relevant role with digital content creation experience;
- A completed bachelor education in the direction of Marketing, Multimedia, Journalism etc .;
- You are fluent in English, Italian.